Citation
MG : people, plants, products ; November, 2017

Material Information

Title:
MG : people, plants, products ; November, 2017
Abbreviated Title:
MG : people, plants, products
Creator:
MG
Place of Publication:
West Hills, CA
Publisher:
CANN Media Group, LLC.
Publication Date:
Language:
English

Subjects

Genre:
serial ( sobekcm )

Record Information

Source Institution:
Auraria Library
Holding Location:
Auraria Library
Rights Management:
Copyright [name of copyright holder or Creator or Publisher as appropriate]. Permission granted to University of Colorado Denver to digitize and display this item for non-profit research and educational purposes. Any reuse of this item in excess of fair use or other copyright exemptions requires permission of the copyright holder.
Resource Identifier:
908939618 ( OCLC )

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Full Text
0 74470 29583 9
RETAILING: THE ART OF THE UPSELL
November 12017
WWW.MGRETAILER.COM
PEOPLE + PLANTS + PRODUCTS
For The Cannabis PROFESSIONAL
*
Vi'-'' - 5


ROOTED
Justin Calvino's vision for Mendocino County is built on a foundation of family, community, cannabis, and quality.
57.95 U.S. I $8.95 CANADA NOV 2017
WHY CROWDFUNDING
DENIED DONATIONS TO NORCAL FIRE VICTIMS
ONE-ON-ONE WITH HEADSET CEO CY SCOTT
TALKING SOIL WITH INDUSTRY EXPERTS


CONTENTS NOVEMBER 2017 V3No.11
COVER
Mendocino County grower Justin Calvino is hellbent on saving craft cannabis and the world.
Photography by T/joma$.0'B>


^ CONTENTS NOVEMBER 2017 I V3No.11
18 I HARVEST
News and information from around the nation.
32 I TOP SHELF
Tiny Vessel is doing big business in a state with declining sales and increased competition.
36 I CORNER OFFICE
Headset co-founder and CEO Cy Scott on the changing demographics of cannabis purchasing.
40 I SPOTLIGHT: Cultivation
Oregon’s East Coast Cultivars grows CBD-rich strains outdoors with Mother Nature’s help.
42 I SPOTLIGHT: CBD
Original 420 Brand offers quality CBD products and cheap, easy trimming with the DeBudder.
44 I RETAIL
Effective up-selling techniques have the potential to increase profits by double-digits.
66 I FEATURE
Fast, accurate, and ethical lab testing remains the Holy Grail of the cannabis industry.
72 I CREDIT
Everything you need to know about when to hire a professional credit and collections manager.
78 I FUNDRAISING
YouCaring added insult to injury when it pulled the plug on CGA’s campaign for fire victims.
80 I NORCAL FIRES
In response to the fires, Steep Hill offers best practices in handling smoke/ash-tainted product.
\
84 I CHARTS & NUMBERS
A graphic look at margins, growth trends, and monthly sales.
86 I IN THE WEEDS
FloraMedex GM Michelle Farina on managing staff and what makes a product attractive to stock.
88 I PRODUCTS
Things that cut, grind, chop, vape, smoke, grow, and taste really, really good.
94 I HASHTAG 96 I OPINION
Steve Kirsh, founder and managing partner of KindKhameleon, recommends...
10 }mg


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,. CONTENTS NOVEMBER 2017 1 V3 N o .11 181 HARVEST News and information from around the nation. 32 I TOP SHELF Tiny Vessel is doing big business in a state with declining sales and increased competition. 36 I CORNER OFFICE Headset co-founder and CEO Cy Scott on the changing demographics of cannabis purchasing. 40 I SPOTLIGHT: Cultivation Oregon' s East Coast Cultivars grows CBD-rich strains outdoors with Mother Nature's h elp . 42 I SPOTLIGHT: CBD Original420 Brand offers quality CBD products and cheap, eas y trimming with the DeB udder. 441 RETAIL Effective up-s elling technique s h a ve the potential to increas e profit s b y double-digits. 661 FEATURE Fas t , a ccurate , and ethical lab t esting remains the Holy Grail of the canna bi s indu s try. 1 0 }mg 721 CREDIT Everything you need to know about whe n to hire a professional credit and collections manager. 781 FUNDRAISING You Caring added insult to injury when it pulled the plug on CGA's campaign for fire victims. 80 I NORCAL FIRES In response to the fires, Steep Hill offers be s t practices in handling smoke / ash tainted product. \ 84 I CHARTS & NUMBERS A graphic look at margins , growth trends, and monthly sales. 86 liN THE WEEDS FloraMedex GM Michelle Farina on " managing staff and what makes a product attractive to stock. 88 I PRODUCTS 1hings that cut, grind, chop, v ape, s moke , grow, and taste really, really good. 941 HASHTAG 961 OPINION Ste v e Kirsh, founder and managing partner ofKindKhameleon, recommend s .. .